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Thursday 2 August 2012

Modify your blogspot title to improve Search Engine Optimation

I want to change how my blog will display on search engine, By default my Blogger blog (Blogspot blog) does not have search engine optimised title tags. When i search in google it will display : Blog Name | Post Name. I want to improve the seo and change to Post Name | Blog Name when i search it in google. .

The title tags of your blog are ordered by blog name first followed by the title of the post. This is not ideal for popular search engines like Google and Yahoo which give more importance to the first words of a title.

This is the default display setting on blogger when i search in google ( Blog Name | Post Name ) :

Follow the step by step guide below to achieve higher rankings in search engine results.

Tweak of Title Tags for New Blogger (beta) Blogs

1. Login to your blog at and navigate to Design > Edit HTML

2. Backup your template by downloading it to your computer. This will ensure that you can upload your template before these changes in case of problems.

3. Replace the following line of code (about 5-10 lines from the top):


with (highlight code, Ctrl + C to copy)

<b:if cond='data:blog.pageType == &quot;item&quot;'>
<title><data:blog.pageName/> |

<b:if cond='data:blog.url == data:blog.homepageUrl'>
<meta content='Berry Hamzah&apos;s official blog and profile including the latest lifestyle, technology and more news updates ' name='description'/>
<meta content='berry hamzah,swift, swift consultancy, swift consultancy services, swift consultant,swift consultants, blackberry, tipe blackberry, blackberry roadmap, blackberry type' name='keywords'/>

4. Click on Save Template and then View Blog. Navigate to an individual post. You will see that your page title is now first followed by your blog title. A pipe symbol separates the two.

Several readers have reported issues with the line:

<b:if cond='data:blog.pageType == &quot;item&quot;'>

If you experience problems try inserting this line instead which works on many blogs. Ensure you have double quote marks around item followed by a single quote mark:

<b:if cond='data:blog.pageType == "item"'>

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